Paul Smith TECHNOLOGY

Renowned for his idiosyncratic takes on traditional British styles, Paul Smith found his voice as a designer after a road accident put an end to his dream of becoming a professional cyclist. Smith opened a small boutique in London in 1970, which has since grown into an internationally recognized label that cleverly blends upper-class tailoring with striking colors and offbeat patterns. Smith showcases his archival tendencies through a juxtaposition of references ranging from the highbrow to the quotidian, infusing the brand with a unique and incisive point of view. Expanding into the realm of objects, Smith brings his signature playfulness to a line of home decor accessories. Presenting a tongue-in-cheek twist on classic styles, Paul Smith's irreverent collections are a reliably confident, colorful choice.