Living by a design ethos that privileges the eternal, Amsterdam-based creative director Ulrika Lundgren crafts timelessly tailored ready-to-wear for Rika Studios. Cerebrally constructed pieces convey a rare energy of urban warmth and are made with modern, strong-minded women in mind. The brand's cohesive vision reflects Lundgren's many years working as a fashion and interior stylist for Vogue and Elle, as well as the influences of her Swedish heritage and Netherlands base. Collections foreground a minimalist, Scandinavian aesthetic that expertly balances striking, masculine silhouettes with refined, feminine tailoring. Structural lines are complemented by understated design features, decadent textiles, and flattering cuts, while sharply collared button-down shirts and elegant suede and leather skirts add confident sophistication. Pieces are often generously cut, contributing an ease that allows wearers to mix and match across seasons.