Total Luxury Spa

Los Angeles-based streetwear brand Total Luxury Spa merges creative collaboration with community service in collections inspired by its hometown's distinctive subcultures. Daniel DeSure and Hassan Rahim founded Total Luxury Spa in 2014 as an extension of DeSure's existing design studio, Commonwealth Projects. DeSure showcases artwork inspired by both vintage and modern LA culture from local personalities, such as singer Kelsey Lu, the Tropics skate crew, and chef Mr. Wisdom. Streetwear essentials like organic cotton jersey short- and long-sleeved tees are laden with genre-clashing imagery, vintage typography, and psychedelic graphics. Guided by an ethos reflective of its namesake, Total Luxury Spa rejuvenates its community by promoting social consciousness, fostering wellness, and encouraging a sense of spirituality—all invitations into DeSure's world of mindfulness.