Hyein Seo

As the star of her class at the Royal Academy of Fine Arts in Antwerp, Hyein Seo began generating buzz before she had even graduated. Emerging from the city’s avant-garde scene, Seo’s ready-to-wear women’s line is both dystopian and recalcitrant, though streaked with subtle hints of humor. Inspired by the wily nature of high schoolers, Seo’s vision of fashion is one of rebellious adolescence; she rejects the stereotypes of millennial youth and instead champions the generation’s cultural and expressive guile. Technical and dramatic silhouettes, convertible hoodies, brazen cut-outs, and elaborate string ties showcase Seo’s experimental background, while never betraying her outré playfulness or widespread appeal. Empowering and unique, the world of Hyein Seo embodies the defiance of today’s aesthetically savvy youth culture.