Noah JEANS

After leaving his post as the creative director of Supreme, Brendon Babenzien launched the environmentally sustainable streetwear brand Noah in 2015. Conceived in part as an ode to his upbringing as a New York City skater, the brand marries urban and active lifestyle aesthetics with a wide range of classic design references. Savvy adaptations of perennial styles suffuse finesse into relaxed utility apparel. High-quality materials, created by transparent and traceable means of production, are transformed into conscience-appeasing casual basics, tailored silhouettes, and functional home goods. Equally inspired by defiance and dandy, Noah harnesses a mindful balance of irreverence and sophistication.